Search Discovery Education Community November Event

You’re invited to join the SDEC on November 3rd at 11am ET to hear an expert view on using your 1st party data to engage your customers through segmentation and targeting methods.
 

LIVE WEBINAR + Q&A

ENGAGING CUSTOMERS THROUGH TARGETING + SEGMENTATION

In this month’s SDEC session, Aaron Lemley, Director of Marketing Analytics at The Outcast Agency will introduce key strategies for consolidating valuable customer data from 1st party data sources and how to make it actionable using straight-forward segmentation and targeting methods. 

Make sure to bring your questions as participants will have the opportunity to ask Aaron  specific questions related to targeting and segmentation challenges and best practices.

MEET OUR SPEAKER

As Marketing Analytics Director at The Outcast Agency and with 12+ years of experience, Aaron will bring an expert view to the discussion of managing customer data to engage your customers. 

AARON LEMLEY

DIRECTOR OF MARKETING ANALYTICS

 

Focused on building meaningful relationships between brands and their customers, Aaron has advised a number of brands (small + large, nonprofit and for-profit) on the most effective means of creating value at scale. He has 12+ years of experience in cultivating social communities, accelerating conversion, and managing customer data across a variety of businesses, products, and services.

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